So what could be more perfect than opening a shop where I could share some of my all time favorite kit essentials?
Well that's what I've done.
I've just launched an online store called Reed Clarke where I am selling my favorite products from my makeup kit and the hardest working skin care products from my medicine cabinet. These are makeup and skin care items that I reach for time and time again, and ones that I am constantly recommending to clients and friends and family members alike.
And I am so excited that I can share them with you now! Some of these products you might know about. But I am guessing that a lot of them are ones that you may not have even heard of, and that is what is so exciting to me. I love sharing information, that is a huge part of being a makeup artist; sharing tips, favorite goodies from your kit, sharing new discoveries..... when you get two makeup artist together, it takes about 5 minutes for us for our conversation to veer back to makeup; what's new in our kit.... "Have you tried this? Have you tried that? This blah-blah-blah is amazing, here, check it out...." We can't help ourselves, we're information spreaders! And we're incredibly passionate about our craft and products.
I am very selective about the products I carry. I am not trying to be Sephora. Sephora exists and they are fantastic! I want Reed Clarke to be that special spot that you love checking out, that awesome store that you always find something great at, a place that has a trusted curation that feels like you are getting personal, individualized attention. A place you go to all of the time because you know there's always something you'll like. I hope you love it.
Swing by the shop and have a peek: